As of Jan. 1, the Hartselle Enquirer will be published on Wednesdays beginning with the Wed., Jan. 4, 2012, edition.

Newspapers will be delivered by mail carriers in the Hartselle area on Wednesday mornings and to newsstands on Wednesday morning.

Randy Garrison, publisher of the Enquirer, said the change will benefit readers and advertisers.

“We feel this is a good move for Hartselle,” Garrison said. “It will not change our news coverage. We will continue to deliver the news and sports of Hartselle. And it will benefit our advertisers because their ads will appear one day earlier. Also, many retail stores begin their sales on Wednesday. We feel it’s a win-win for everyone.”

Deadlines for submitting news items and advertisements to the paper will be affected by the new publication date.

All retail advertisements must be turned in by Friday at 5 p.m. Classified and legal advertising deadlines will be moved to Monday at noon.

Birthdays, engagements, births, weddings, anniversaries and other lifestyle announcements will be due by Wednesday at 5 p.m. All sports and calendar items must be turned in by Monday at 10 a.m. while news items will be due by Monday at noon.

Also obituaries must be turned into the Enquirer office by Monday at 4 p.m. to ensure their publication in that week’s editioin.

These new deadlines will begin this week.

“If you have any questions, feel free to call me or Brent Maze at 256-773-6566,” Garrison said. “We will be happy to answer your questions and concerns.”